Legal
Privacy Policy
This notice explains how Additive Analytics handles the limited personal data collected through this website. We prioritise confidentiality and do not run advertising technologies or behavioural trackers.
What we collect & why
We keep our data collection minimal: contact details you provide and operational metadata needed to deliver your request. We do not sell or trade personal information.
Key points
- Contact data is used only to respond to you.
- No site cookies or advertising trackers.
- Limited third-party infrastructure under strict controls.
- Information we collect
- When you submit the contact form we collect your email address and the date/time of submission. We do not intentionally collect sensitive information through this site.
- How we use your information
- Your email is used solely to respond to your enquiry, schedule follow-ups, and maintain basic records of conversations. We may send a one-time confirmation that your request was received.
- Legal bases
- For UK and EU visitors, processing is based on our legitimate interest in responding to business enquiries and preparing or performing a contract when you engage us for services.
- Sharing with partners
- We use trusted email and infrastructure providers to send responses and store messages. Limited, cookie-free analytics from partners may be used to monitor site performance and security. These providers are bound by confidentiality and data protection obligations and may only process data under our instructions.
- Cookies and tracking
- This website does not set cookies for visitors. Any analytics we use rely on aggregated, non-identifying metrics provided by third-party partners and do not track individuals across sites.
- Data retention
- We retain contact records only as long as necessary to manage the enquiry, maintain business records, and comply with legal or regulatory requirements. If you ask us to delete your details, we will do so unless we need to keep them for legal reasons.
- Security
- Email data is stored using reputable service providers with appropriate security controls. No method of transmission or storage is fully secure, but we apply reasonable safeguards to protect your information.
- Your rights
- Depending on your location, you may have rights to access, correct, delete, or restrict processing of your personal data, and to object to processing based on legitimate interests. You can also request a copy of your data in portable format.
- International transfers
- Service providers may store data in the UK, EU, or other locations. Where transfers occur outside the UK or EU, we rely on appropriate safeguards such as standard contractual clauses or equivalent protections.
Exercising your rights
To request access, correction, deletion, or to object to processing, email contact@additiveanalytics.com. Please include the email address you used so we can locate your records.
Contact & complaints
Questions about this policy can be sent to the email above. You may also have the right to lodge a complaint with the UK Information Commissioner’s Office or your local supervisory authority.
Last updated: 27 November 2025